Elementor #3953

I know, it’s just a developer beta, and if anyone from Apple asks then my Visual Intelligence first impressions are purely offered in the context of its future potential. But I have to say that trying it leaves me excited for that future.

The actual Apple Intelligence part is currently relatively limited. In most cases, you get a choice between asking ChatGPT to describe to you what you are seeing and a Google search …

The actual Apple Intelligence parts

From what we can tell, Apple Intelligence performs a few functions directly:

• Summarising text seen in the scene
• Getting information on businesses, from Apple Maps
• Recognizing dates and times in text, and opening Calendar for that slot

But for object recognition, the feature currently appears to exclusively use ChatGPT and Google. In my limited experience so far, Google is by far the most impressive.

Image recognition using Google and ChatGPT

I tend to research most of my non-trivial purchases rather extensively before pressing the button. I read reviews, ask advice from friends, and generally interrogate Google to the nth degree.

So if I see something in use somewhere and want to check it out, I need specifics: telling me that I’m looking at a compact bean-to-cup coffee machine or similar wouldn’t really cut it.